Tuesday, February 21

Putting Together a Dummy the Smart Way

Ok. So you've poured your blood, sweat, and tears into a picture book dummy and it's time to present it to an art director, an editor, or maybe at a conference. How in the worldy world do you put that blasted thing together?!  Here are a few tips and tricks that have helped me and that hopefully will help you too. 

Woohoo! I've finished my roughs. Now what?!


1. Scan your roughs and label them.

After you've completed your rough sketches for your dummy (big pat on the back to you), scan them in full sized at 300dpi. In my case a spread's full size is 11x17. I try to label my roughs in the least confusing way possible. I use the picture book's initials and then the page number so that I can easily identify them and organize them. (So an example for my dummy would be MMWCUHB_4-5.tif)


2. Open up InDesign.

Truthfully, I knew next to nothing about Indesign before putting together a booklet. The program seems pretty intuitive, for this simple task. Create a 'new document.' Put in the number of pages you need in your dummy, and click the facing pages button.



When you open up your new document, it should look something like this.


3. Place Roughs in the empty pages

You can drag and drop files into the empty pages that you see above. Once you've inserted all your spreads, make sure that you right click on your rough -> click on Display Performance -> click on High Quality Display. If you don't some of your illustrations may end up looking pixelated. 




4. When emailing your dummy, export it as 180 dpi as a PDF.



And congratulations! You are done. Let's go celebrate with a cookie!


...oh wait. You want to print your dummy?!  Ok. Hold on. Just a few more steps. 

This is where it get's wacky, so pay attention!


5. Open up your individual spreads in Photoshop.

Open up the spreads and cut them in half. (No, really!) 

So this 11x17 spread will become...

two 8.5x11 pages.






















6. Open up Indesign and create a New Document.

Only this time don't click 'facing pages.' 


Your document should look like this.

7. Drag and drop your divided spreads into the pages.



8. Export your pages as a 300 dpi PDF.

Do not click the spreads button.



9. Take the file to FedEx Kinkos to print.

Tell them to print your PDF file as a booklet

I am not sure why you need to have the pages separated, but anytime I have tried to print a booklet at Kinkos, they have always had me separate the spreads. The nice thing about having Kinkos print the dummy, is that they have a printer that will perfectly align the pages, the paper is nice and not too costly, and it gets stapled for you. Easy peasy. (Somewhat.)

Perfectly aligned pages. Yippee!

Now if you are heading to a conference, all we need to do is attach the dummy to your portfolio. (For this example, I'm using a screw post portfolio.)


10. Attach a string or ribbon to the dummy.

Take the printed dummy and open it at the centerfold. 

Use an x-acto knife and cut a slit in the pages about a 1/4 of an inch down.

Attach the string.

Tie a loop at the other end of your string.

Place the loop on one of the portfolio's posts.

Screw the portfolio back together.

Gently pull the string.
VoilĂ ! All done. That wasn't too complicated, was it? ;)


Now, about that cookie... Nom! Nom! Nom!

No comments: